Denso's system watches you watch the road

So this Japanese parts manufacturer Denso has whipped up a system that helps warn drivers of dangers they aren't looking at. Sounds pretty hot, apparently the setup monitors the driver's eye movements from within the dash, and also monitors traffic obstructions on the road ahead. If it thinks the driver isn't seeing what's going on, or isn't paying attention, it displays some warnings up on the windshield. So yeah, you could definitely say there's obviously a lot of safety potential for this kind of thing, especially during those Bruckheimer-style car chases we all find ourselves in much too often. But we're refusing going to buy this system unless they outfit the equipped cars in question as pictured here.