Not too long after Nvidia CEO, Jen Hsun-Huang, described AMD's purchase of ATI as a "gift" and as a sign of their main competitor "throwing in the towel," comes this retort from the newly formed CPU-GPU monster:

"The PC market is a tough place to be without any friends. ATI now has all the resources of AMD behind it, and will be producing faster, more compact GPUs and reaching the channel more effectively than ever before. Nvidia's words are bravado, designed to confuse the market while the company tries to find a way to compete now that it's standing alone."

Oh my, such comments are in desperate need of thermal paste and an officially endorsed heatsink and fan combination! Or, um, burn. While Nvidia is hardly "alone" in the market, the point ATI makes is not entirely without merit. In a considerably competitive hardware market, combining resources and technology couldn't easily be labeled as a terrible strategy and certainly not as a white flag flapping in the wind. Both companies have valid points -- we'll see which is more convincing once they start releasing their next generation of wares.

The rest of AMD's response is aimed at several rumors that have cropped up since the original takeover announcement. They pledge to remain committed to GPUs and to support graphics solutions on Intel platforms, rubbishing the suggestion that Intel is revoking ATI's license. Perhaps that's where Nvidia and ATI can agree: having a strange PC hardware format war would be unpleasant for all parties involved.

[Via Voodoo Extreme, thanks devian!]

This article was originally published on Joystiq.

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