Clarins Expertise 3P anti-electro magnetic radiation mist

Good news for the tin-foil hat set: Clarins just did you solid and busted out an anti-electro magnetic radiation mist -- we keed you not. Of course, this is for cosmetic reasons. Cancer be damned, Clarins just wants to make sure none of of that electro magnetic radiation is at fault for any premature skin aging. Such radiation-caused aging is a "very real problem" sez Clarins, and we suppose we should be grateful to the cosmetics giant for producing its new Expertise 3P Screen Mist to save our collective epidermis at a mere 39 euros (around $50 US) a bottle. The product "works" by forming a screen on the face, and also purportedly contains an anti-pollution complex to fight nefarious environmental causes of premature aging. Is this absolutely ridiculous? Perhaps. Are we loving every minute of it? You betcha.

[Via Shiny Shiny]

[Di @ Oct 31st 2006 6:55PM]

a girl has to stay pretty...

[Josh Warner @ Oct 31st 2006 7:38PM]

\\physics major rant
*Ahem*

EM radiation can NOT be stopped by a mist, unless the mist consists of pulverized conducting metals and they arrange themselves in a precise lattice upon contact with the surface. Note that this would be extremely toxic due to the metals, and the spontaneous arrangement is probably impossible.

This mystical lattice of conducting metal is called a Faraday cage, and it does exist for the purpose of stopping EM radiation. Also keep in mind that light is a specific energy range of EM radiation, so if (completely theoretically) this product worked, you'd never get tan where you applied it.

Complete BS, people.
\\end rant

[nilram @ Oct 31st 2006 8:17PM]

Now with anti-electromagnetic radiation mist, I can thwart our evil robot overlords! They'll never see what hit them! Ha!

[Joel @ Oct 31st 2006 8:17PM]

This doesn't sound far fetched at all to me ... it sounds like sunscreen. Depending on what kind you use, Sunscreen blocks or absorbs certain frequencies of electro-magnetic radiation. I wouldn't be surprised if this product is just sunscreen.

[Green Frog @ Oct 31st 2006 8:33PM]

so are you saying sunscreen will help vanquish the End-Of-The_World_Bot overlords or should I still welcome them just in case?

[anonymous @ Oct 31st 2006 8:38PM]

Is keed a European-English word? Because I have never heard of it. Also the word sez, which I assume is meant to be says. Could the writer at least type it up in word and copy and paste it?

Also on blocking electromagnetic radiation is perfectly plausible, it's called SUNSCREEN. Now if they are trying to say it blocks magnetic fields, that's retarded. I think their marketing ploy is just a play on words, done well it seems.

[Tony Rayo @ Oct 31st 2006 8:58PM]

I believe the word "keed" would be consider slang of the word "kid", as in "to jest". Someone in the office must be listening to too much Triumph the Insult Comic Dog (you might remember the "release" of his song "I Keed!").

- Tony R.

[Liz Hoffmann @ Feb 3rd 2007 10:34AM]

I love clarins products,but I think I'll pass on this product.I love having great skin.

[aneuwi @ Apr 23rd 2007 12:37AM]

The Expertise 3P Spray does not "block" the Electromagnetic waves- that would be impossible to put into a cosmetic spray. It neutralizes the effects of the harmful rays. Clarins, the "cosmetic giant" it may be, put in 6 years of research and tried over a 150 formulations. You should research a product a little more before bashing it. And yes, the spray does indeed help protect from other environmental pollutants- just like a sunscreen or sunblock protects from UVA/UVB and infrared rays.