In an interview with MTV's Stephen Totilo, Fils-Aime was questioned about the disparity between the US and Japanese Virtual Console lineup, where the US was receiving around half the titles going to Japan. In his words, some games "may make perfect sense in Japan but we don't think in our marketplace have a lot of potential." Translation: why waste the megabytes on titles that didn't have the popularity?
However, the cost for Nintendo to put a a title on a server is minimal and builds reputation to a brand for supporting its fans. There is no shelf space to fight for, and we know Nintendo are wizards with their emulators. Even if the title only appeals to a niche audience, that's still money for intangible property. Forget Mother 1 and 3, with this talk we're afraid they might skip over uploading cult-favorite Earthbound. Contrary to popular opinion, not everyone will want Goldeneye.