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Verizon to get Adobe's Flashcast in second half of 2007

Verizon Wireless is one-upping itself again by trying to get its customers using more wireless data services. In that vein, the CDMA carrier wants to have always-on video channels available to its customers, and has chosen Adobe's Flashcast platform to try and bring that vision to market. Coming sometime in the second half of the year, Adobe Flashcast will enable "channels" to Verizon Wireless customers in the normal areas of sports, entertainment, weather, news, and more. We can't wait to see how the interface has improved from Verizon's existing VCAST video service and what the cost will be. We do like Adobe's reference of the new Flashcast service being "without the challenges and limitations of today's 'click and wait' data services." Yep -- and maybe it'll be "click and instant video" instead.

[Thanks, fonfreak]

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