You have to feel for the guy or gal who has to write the blade descriptions for Xbox Live Arcade games. Take this week's release of Sonic the Hedgehog and Golden Axe (both 400 points/$5) for example. What does one say about Sonic at this point? Our description would be something like "It's Sonic the Hedgehog. Buy it ... or don't." Then we'd just fill out the empty space with a picture of those cats playing Pokemon or something.
Now, with Golden Axe, we'd probably write "It's not as good as you remember," which is why we don't work for Microsoft.