Honestly, I could make the case either way. It's well-known that World of Warcraft has the ability to make fools of otherwise rational beings, and the YouTube phenomenon has caused many such fools to seek the light regardless of, or perhaps because of the potential scorn this may bring upon them. And thanks to Borat, odd, vaguely Slavic accents are in!
Is it still fun to watch clueless people be exposed to outrageous behavior? Does the fact that ATHENE is a Paladin add to the joke? Did it need to be a movie, or is the trailer enough? My favorite line from the trailer: 'Flash Heal: Kaboom kaboom kaboom kaboom!' More bits from ATHENE here and here.