If you haven't perused it yet, 1UP's Sam Kennedy's piece on Gerstmann-gate is really fascinating. Not only do you get a not-quite-insider's view on the whole situation, but there are also some really eye-opening nuggets on the methods GameSpot uses both to track users and to cater to its marketers. If you like the inside baseball side of games journalism, it's a must-read.

There's also an interesting rumor buried within: Kennedy reports that "word on the street" is that ousted Jeff Gerstmann and GameSpot founder Vince Broady would be teaming up to create a new site to "take on GameSpot." We don't know if it's true, but we'd keep an eye on Gerstmann's blog for more info.

This article was originally published on Joystiq.

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