I'll be honest – I picked up Star Wars Galaxies based on the licence alone. While I've been a gamer since my Uncle gave me a ZX Spectrum as a child, I didn't know anything about the people behind Galaxies. I had heard about Everquest of course – I wasn't stupid after all – but Galaxies was my first MMO, and I was a noob in every sense of the word. I didn't know anything about the designers, the developers, and I didn't even think to check up on them.
I was a little more aware when I came round to World of Warcraft. I was, and still am, a big Diablo 2, fan, so I knew who Blizzard were. I hadn't picked up Warcraft 3 when it came out, due to the PC I had t the time not being to run it, but I knew that it'd been a huge commercial and critical success for Blizzard, so I knew that it was a safe bet. Plus, it was taking the world by storm already, so it was a bit of a no-brainer.
Maybe I'm just older and wiser now, or maybe the information is just easier to get a hold of, but I pay more attention to the people actually making the game that I'm interested in – I thought this week, we could have a look at some of the names you should be aware of.