We're confident in our belief that Ninjatown is the only ninja game in history to feature cartoon hearts on its box. It's all due to the super-cute style created by Shawn Smith that the bizarre dichotomy between cute and cold-heartedly murderous can be maintained. For example: the game is a strategy game, which means war. The black-suited ninja is less than one second away from committing an act of violence on the boxart, and yet the ninjas' Smurf-Village-like dwellings overpower that and elicit an "awwww."
We've got the first direct-feed screens of the game in our new gallery, and the same feeling applies: yes, these are people who primarily identify as ruthless assassins, but ... we want to huggle them.
[Via press release]