Cinemassively: Gibson Island in Second Life

Earth Primbee, Cypress Rosewood, and the Gibson Guitar company created a video to let Second Life residents know that they're ready to rock. Tateru Nino recently wrote about Gibson's entry into the virtual world that will take place today on their island. While most companies are fleeing SL in droves, it seems as if Gibson didn't get the memo, as they roll out a 12-hour premiere and showcase their guitars. It's nice to see a company that doesn't get intimidated by a little negative backlash!

If you have machinima or movie suggestions from any MMO, please send them to machinima AT massively DOT com, along with any information you might have about them. Please note that due to the high volume of Second Life submissions, we would prefer submissions from other platforms.
This article was originally published on Massively.