So, what's to be done for PAX 2009? More expansion, of course, to ease overcrowding. "At 2 or 3 of the main theatre events 3-4% of the line wasn't able to make it," said Khoo, "but we hear those 3-4% loud and clear. We have a few ideas to manage that problem for 2009 including wristbands for popular events or just a straight-up hard count of people in line. The worst thing is if people line up for something and end up not getting in." The next PAX will take place again in late August, with the first PAX East Coast opening its Bostonian doors in late March 2010.