http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/ Engadget Comments for ASUS at it again, calling out Gigabyte's excessive copper usage http://www.engadget.com/media/feedlogo.gif http://www.engadget.com en-us Copyright 2012 Weblogs, Inc. The contents of this feed are available for non-commercial use only. Blogsmith http://www.blogsmith.com/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/
ASUS is wallhacking. ]]>Oct 12th 2008 10:57AMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/Oct 12th 2008 10:59AMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/Oct 12th 2008 1:49PMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/Oct 12th 2008 4:00PMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/Oct 12th 2008 11:02AMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/
if this is truly better to do it asus' way, gigabyte will go out of business because they can't compete with asus cheaper boards (if they're being wasteful, they're wasting money). if it isn't better to do it asus' way, then it doesn't matter. gigabyte is using resources, but they're paying for them, and it's up to them to make decisions about what is the best way to achieve certain ends. so long as there is a competitive market (and there certainly is one for copper...asus even admits that the price is rising), companies will naturally be induced to use less of this or that product.

if you'd like to learn about prices and their rationing effects, check out russ roberts' new book, the price of everything.]]>Oct 12th 2008 11:46AMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/
HEXUS seems to think it's healthy for advertising, too. And, in all fairness, it does rub their products in our faces and gets us to talk about them...]]>Oct 12th 2008 11:48AMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/Oct 12th 2008 2:18PMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/
Can you even spell "economics"?

This has nothing to do with one company being better than the other or GB wasting copper; it has to do with Asus spreading libel. If GB loses potential customers because of something Asus is saying that is completely irrelevent, untrue, or just downright stupid, that's wrong, and it completely defeats the purpose of this hopelessly idealistic economic theory you described. That's not to say that GB is completely innocent (as it says in the article, they were doing the same thing), but that doesn't make what Asus is doing any less stupid. ]]>Oct 12th 2008 2:56PMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/Oct 12th 2008 2:58PMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/Oct 12th 2008 9:42PMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/There are two light bulb manufacturers - LitUp and Micro Sun.
There are two ingredients these manufacturers use in their filaments: Wowsium and Blahsium. Wowsium is a highly sought-after natural resource that has high prices and limited availability in the world. Blahsium seems to rain from the sky, with almost limitless availability and low costs.

LitUp makes a new bulb using 20% Blahsium and 80% Wowsium - they claim it's super bright and easy on your energy bill.
Micro Sun makes a bulb using 98% Blahsium and only 2% Wowsium. The output of light is comparably 10% brighter, and uses the same amount of energy to operate as LitUp's bulb.

Micro Sun has every right to call out LitUp on their wastefulness of a precious natural resource. Not only does the claim draw people to a superior product that uses less of a limited natural resource, but it also pushes LitUp to innovate and create new, lesser impacting products. Us, the consumer, get brighter and brighter bulbs that use easily attainable materials and operate with less cost to us in both purchasing of the bulb and purchasing of the energy.



So, how is this not healthy? I say more companies should do more of this - let the diesel hybrid VW Rabbit call out the other "high efficiency" cars rolling 30mpg. With a big ad campaign and good US availability that one car could push US manufacturers into creating competitive 70mpg cars for us. Good for the consumer, good (less bad than before, still bad) for the world.]]>Oct 13th 2008 1:44AMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/Oct 12th 2008 11:06AMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/Oct 12th 2008 11:06AMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/
(yes I believe everything I see on TV and the internet)]]>Oct 12th 2008 11:41AMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/Oct 12th 2008 12:00PMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/You must be another Apple FanBoy!!!]]>Oct 12th 2008 12:43PMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/Oct 12th 2008 1:36PMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/Encluding huge Engadget FAILS]]>Oct 12th 2008 3:05PMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/
If UPS delivered on Saturday like Fedex, I'd have my board by now. Newegg's three shipping becomes five when you order on wednesday.]]>Oct 12th 2008 4:31PMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/
And DFI boards are known to be much better at pushing fsb than either ASUS or gigabyte. The mATX P45 model hits the wall at around 600fsb provided you can cool it..

Finally, you're moaning about price and you've got a case big enough for 8 fans? Sorry, but get your priorities sorted..]]>Oct 12th 2008 4:45PMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/
This is a good time to purchase a mobo. Unless you need triple SLI, a sub 200 dollar motherboard is perfectly fine, including for OCing. Hell, this is a good time to build your own computer period. The E8500 and the E8400 are amazing for games (and only 160-180 bucks), ram is at all time lows (I picked up 4gb's of 1000mhz DDR2 at 4-4-4-12 for 60 bucks), and they are practically having to give away DVD burners. Not to mention that you can get an HD4850 for 150 bucks if you shop around, or a GTX 260/HD4870 for 250 if you shop around.

I just hope this motherboard turns out to be stable. The whole point of upgrading was that my old motherboard crapped out on me (a P35 MSI board). I realize it's probably not smart to buy something without reading any reviews (mobo just launched) but since I bought it from Newegg, it won't be a problem if it turns out to be a lemon. If this boards predecessor (the model number is too long to remember) is any indication, it should do 4ghz without much of a hassle, and it should be stable. If it's not, I'll just get one of those Asus Rampage motherboards that everyone raves about, or one of those FTW edition motherboards. ]]>Oct 12th 2008 6:23PMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/Oct 12th 2008 7:46PMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/Oct 12th 2008 11:09AMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/Oct 12th 2008 11:24AMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/Oct 12th 2008 3:44PMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/Oct 12th 2008 11:20AMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/With a half of bitter -- bread and jam
And if it pleases me Ill put one on you man --

When the copper fades away.]]>Oct 12th 2008 11:43AMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/Oct 12th 2008 11:48AMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/;)]]>Oct 12th 2008 12:01PMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/Oct 12th 2008 7:55PMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/
Good luck with that, fellas.]]>Oct 12th 2008 8:01PMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/Oct 12th 2008 12:04PMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/Oct 12th 2008 12:05PMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/Oct 12th 2008 12:05PMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/
A thermal map like Gigabyte's or even an average temperature would be more telling.]]>Oct 12th 2008 12:22PMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/
This is just another marketing schmuck demonstrating their complete lack of understanding of thermodynamics. And since we're on the subject of copper conservation, the 1oz of copper saved is equivalent to about 2/3 of an inch of standard 3/4" copper plumbing pipe.]]>Oct 12th 2008 3:49PMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/Oct 12th 2008 12:43PMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/Oct 12th 2008 3:26PMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/Oct 12th 2008 5:55PMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/Oct 12th 2008 1:00PMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/
Note that you can add as much copper (or anything) to a board and it won't "reduce the heat" (as the article says) produced by the board. It'll just help dissipate the heat better.

This beef is stupid. As mentioned above, if this is really a poor way to do it, Gigabyte will lose in the marketplace, no need to whine about it.]]>Oct 12th 2008 1:04PMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/Oct 12th 2008 1:32PMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/Oct 15th 2008 4:30PMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/Oct 12th 2008 1:56PMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/Oct 12th 2008 4:23PMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/It is therefore not a part of ASUS and has nothing to do with the Eeepc or any other ASUS product.
Why can't engadget's bloggers bother to even google their "facts" as your whole article now has no point and makes no sense.]]>Oct 12th 2008 3:03PMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/Oct 12th 2008 3:49PMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/NO

Thank you!]]>Oct 12th 2008 3:22PMhttp://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/http://www.engadget.com/2008/10/12/asus-at-it-again-calling-out-gigabytes-excessive-copper-usage/NO

Thank you!]]>Oct 12th 2008 6:42PM