One of the biggest -- and weirdest -- surprises of E3 was What's Cooking? With Jamie Oliver. Far from a Cooking Guide ripoff, What's Cooking is some kind of hands-on cooking trainer combined with an interactive recipe book. It seems like, even if people don't want it or don't like it (or it turns out not to be good), significant enough thought (and budget) has gone into this game to prevent its classification as shovelware.
This NSFG (Not Safe for Greenhough) trailer doesn't feature any of the 3D kitchen stuff or the simulated cooking, focusing instead on the actual recipes. But man, that sweet potato soup sounds good.