http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/ Engadget Comments for http://www.engadget.com/media/feedlogo.gif http://www.engadget.com en-us Copyright 2012 Weblogs, Inc. The contents of this feed are available for non-commercial use only. Blogsmith http://www.blogsmith.com/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/
Looks like Apple is getting the message.]]>Nov 26th 2008 12:16PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/
Case in point: Anyone notice how Apple tries to make people associate Shazam (awesome app) with the iPhone? I was astounded to see that Apple had an entire commercial about the capabilities of of Shazam, and they only mentioned Shazam once.

It's clear as day that they want to assiciate the iPhone with music recognition, as they sucessfuly associated the iPhone with touch screens.

What a bunch of dingdongs]]>Nov 26th 2008 1:31PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/
Does the ASA pitch a fit when they pour it out and they don't find 5" Fruit Loops?]]>Nov 26th 2008 12:57PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/
If you haven't read about it yet go to http://admiralh.wordpress.com and read that person's exhaustive review... It's crazy long. I should have read it before I got my Storm. Yes, I am suffering buyer's remorse now.
]]>Nov 26th 2008 1:28PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/
How dare they say: "That's the iPhone, Solving life's problems one app at a time." (referring to Shazam)

Are you F'n kidding me? I had no idea, Apple created Shazam! (as the commercial would emply)

Is there anyone bold enough to say tha Apple is not trying to market Shazam as a unique feature of the iPhone, opposed to an independent, licensed application?

Oh the macoganda is killing me! Apple marketing = dingdongs.]]>Nov 26th 2008 2:06PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/
]]>Nov 26th 2008 3:09PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/
And my Big Mac doesn't look anything like the ones on the McDonald's ads, and Microsoft definitely doesn't take me "where I want to go today."

Apparently all advertising is "shady like that." But don't let me pee in your Apple haterade. Keep on swiggin'!]]>Nov 26th 2008 3:18PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/I predict that you'll get low-rankings soon!

Reason:
Neither Microsoft nor McDonlalds attempts to swindle consumers by taking advantage of the sudden popularity of 3rd party brands.

I mean can you imagine
Microsoft:
"Windows Mobile takes advatage of triangular location, technology allowing you to locate yourself even if you don't have a GPS unit. You simply hit this button and boom, ther's you approximate location. Windows Mobile, Solving Life's problems One App at a Time"

Would that be fair, knowing that you'd be using Google Maps to do this (which is, btw available for a large number of mbile OS or did you think Apple created that?) ?

Quix, you're still a DING-DONG!]]>Nov 26th 2008 4:01PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/but yes, i agree, i've been using shazaam on my s60 device for a while now...]]>Nov 26th 2008 6:55PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/
Of course I'll get low ranked. This is the Engadget comments section. If you don't foam at the mouth ranting about Apple stuff or slobber all over Microsoft with love and affection, the tools that swarm this blog will vote you down. Fact.

And since you failed at reading comprehension, the OP had nothing to do with "3rd party brands." It had to do with deceptive advertising, i.e. making your product look unrealistically appealing. You know, like is done with pretty much every ad on TV. Hmm, isn't Microsoft getting sued for understating the hardware requirements for "Vista Ready?" Yeah, that's what I thought. Microsoft is shady like that.

Now rank me down again, Redmond Horde.

Astroturf Different.]]>Nov 26th 2008 9:23PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/Nov 26th 2008 11:51PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/Nov 26th 2008 12:17PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/Nov 26th 2008 12:30PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/Nov 26th 2008 12:35PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.youtube.com/watch?v=ZqwHRgYjgso

At the end it should say: "And this is when you realize... that your game has crashed and you have to start all over. Congratulations!"]]>Nov 26th 2008 12:54PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/Dec 1st 2008 9:50AMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/
I am not sure if the Mac vs PC ones were withdrawn by the ASA, ads where you slag off a competitor are generally frowned upon. I didn't think they worked that well anyway, as the Mac came across as smug and arrogant, although this may be fairly close to the mark.]]>Nov 26th 2008 2:31PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/Nov 26th 2008 3:04PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/let's say you are right and the network speed IS actually that awesome-ly insanely fast, but the thing is the iPhone itself isnt that fast. The way they switch through all those apps makes it seem like a super phone with Intel i7 inside.]]>Nov 26th 2008 3:33PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/
Faking the on-screen functionality is harder to detect. Its not like this is a Best Buy ad with an obviously fake picture of some game on a computer monitor.

The iPhone commercials look completley believable. The average consumer isn't going to think about whether or not all of that is possible in the allotted timeframe. (As a technophile, even I missed this in the ads since it looked like standard iPhone stuff). ]]>Nov 26th 2008 4:02PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/]]>Nov 26th 2008 12:18PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/Nov 26th 2008 12:30PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/Nov 26th 2008 12:39PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/Nov 26th 2008 2:06PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/Nov 26th 2008 12:21PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/Nov 26th 2008 12:23PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/Nov 26th 2008 12:31PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/Nov 26th 2008 12:35PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/Nov 26th 2008 12:38PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/Nov 26th 2008 1:38PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/Nov 26th 2008 3:40PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/
Besides that, geeks don't click web ads anyway.. We prefer to go to sites by typing addresses manually to avoid the cookie you obtain clicking the ad.]]>Nov 26th 2008 5:38PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/
Yep, and there's more than enough idiots online to read and click on them to fund the websites. I don't want to waste my (loading, scrolling, and reading) time on ads for products/services I'm not remotely interested in and would never consider buying.

As Blazeitup123 said, Firefox + AdBlock = FTW!]]>Nov 26th 2008 5:52PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://vids.myspace.com/index.cfm?fuseaction=vids.individual&videoid=2024729753]]>Nov 29th 2008 10:41PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/
Serious? What cave have you guys been hiding out in, and can I join you?

People are that stupid. Maybe not the average selection of folks reading a gadget blog, but go out on the street and pick a dozen people at random.]]>Nov 26th 2008 12:24PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/Nov 26th 2008 1:27PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/
Take for example those that think that the President Elect is a terrorist and will destroy this country by nuking it.

(The lady at the front desk actually believes that says that he should change his name if he wants to be her president)

So yeah, people believe what they hear and see. I agree.]]>Nov 26th 2008 1:31PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/Nov 26th 2008 1:32PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/
You saw the lines outside of Apple stores right? ]]>Nov 26th 2008 12:25PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/Nov 26th 2008 12:25PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/Nov 26th 2008 1:26PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/Nov 26th 2008 12:26PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/
Unless you'd like to try to prove that no other ads on TV are misleading. Hey I tried Axe shower spray and women didn't stick to me like magnets. I had a DiGiorno pizza and I could, in fact, taste the difference between that and a fresh baked pizza. Would you like me to keep going for several thousand more pages?

Do you think the ads for the Blackberry Storm aren't misleading? Do you think the ads for the G1 aren't misleading? Apparently that's exactly what the ASA thinks. Only Apple accelerates features of their products to fit into a 30 second spot. Sure, I'll buy that.]]>Nov 26th 2008 12:31PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/
Obviously you won't believe someone saying "This is the best tasting pizza/beer/ice cream/ whatever" in a commercial, but if they show you the pizza baking in less than 5 minutes and it takes 20, then you have a problem. Presenting something as a fact that isn't true but is believable is totally different.]]>Nov 26th 2008 12:47PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/Nov 26th 2008 12:50PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/
Aaron: So what you're saying is either A) there are no misleading ads in the UK except for ads by Apple, or B) there are other misleading ads but nobody complains about them because Apple is an easier target to hate.

One of those two things has to be true,and I doubt it's the one about Apple being the only advertiser in the UK that has a slightly misleading ad - and it's misleading only in the sense that they accelerated the functions to fit the ad into a 30 second spot. What it's actually doing is not misleading at all.]]>Nov 26th 2008 12:59PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/Nov 26th 2008 1:07PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/Nov 26th 2008 1:12PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/Nov 26th 2008 1:12PMhttp://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/http://www.engadget.com/2008/11/26/uk-smacks-apple-for-another-misleading-iphone-commercial/
"it's misleading only in the sense that they accelerated the functions to fit the ad into a 30 second spot."

They accelerated it up and cut out segments of the process whilst saying "This is how you..." and gave no indication that the process was sped up. Very few companies would dare to do that in the UK.

It's also worth pointing out that Apple don't run their "I'm a Mac adverts" in the UK any more. I don't know why. I also don't know why Microsoft are running their adverts "I'm a PC" adverts. Why run them in a market without Apple's original ads?]]>Nov 26th 2008 1:17PM