EA's stock price may just be a masochist. After EA unleashed the pain of an underperforming quarter, the company's stock responded today by rising as high as $17.60, a 13.5 percent increase from yesterday. Hurts so good indeed. Well, not for these guys and girls. But you get the idea.
See, we knew releasing a bunch of untested IPs would be good for EA! We just didn't know the help would be quite so ... indirect.