Here's where it gets interesting. One bot state is blue, and one bot state is red. These blue and red colors match up pretty darn close to the Mountain Dew product that's on the horizon. Take a look after the break for side-by-side comparisons.
But wait, there's more.
The bots have some known commands already: "Blue Battle Fuel" will "Fill up your Battle-Bot with blue fuel." And "Red Battle Fuel" will "Fill up your Battle-Bot with red fuel." This is interesting phrasing given the Mountain Dew is called "Game Fuel."
Fuel up your body while fueling up your Battle-Bot? The advertising pretty much writes itself.
Now it's entirely possible I'm feeding into some devilish marketing ploy by PepsiCo. If I am, shame on them for marketing something I'm mildly interested in. If not, Pepsi owes myself and Trasken (who tipped us off about this little coincidence) a life time's supply of the stuff.