Bob the Apple guided tour guy leaves for greener pastures
Apple's guided tour videos have featured an endless variety of creepy-android perfect "Apple Store employees" in the recent past, but we'd just like to take a moment and pour one out for OG Bob Borchers, who kicked off the entire series in 2007 with the original iPhone tours and followed 'em up with the iPhone 3G tour. Bob's leaving his post as Apple's senior director of worldwide iPhone product marketing to join VC group Opus Capital -- yeah, it's not hard gadget news, but we're getting a little misty on Sunday evening remembering how closely we all watched those initial demos looking for any tiny nuggets of information about the then-mysterious platform. Peace out, Bob -- it's been a ride. Video after the break.






















Wrong video. Use this one.
http://www.youtube.com/watch?v=YBu3N8_U4WE
Wow. o_O
In that case, good riddance!
I thought he had died. (greener pastures? )
you have to have perfect fingers to get bob's job, i want their fingers
I heard he's going to peddle WinMo phones now that he's seen the light and realized iPhones suck.
(Not really, but some of it's fans sure do...)
You just made my night soooo much better!
Damn Engadget you guys are late! This story broke like 2 days ago.
Yeah, but I just got around to making this image today!
haha. nice reply :)
ERIK INCOMING!
Oh Lando, you always call it.
Anti-Apple Gestapo INCOMING!
Oh good god. This really couldn't have been left on TUAW?
REALLY?
Pour it out for the homies Bob, pour it out for the homies.
I can see why they didnt report on MJ's death, they were saving room for this post.
+1
This dude says iPhone in possibly the most annoying way ever.
Well at least this guy is peripherally related to gadgets ... unlike MJ. It's a bit stupid demanding that a tech blog report on Jacko's death, isn't it?
wtf are you talking about vanilla?? MJ was more than half gadget himself!
If they did a post, though, it would just be an acknowledgement. Engadget doesn't have a history on this, to respond to MJ's death officially would just stick out and wouldn't help. All the indentical bulletin coverage from outlets can't really be helping to deal with the grief that a lot of fans are feeling.
and now Billy Mays is dead! i wasn't that shocked when i found out about MJ, but Billy Mays, wow.
Did none of you see the Smooth Criminal video? I think transforming into a giant space ship qualifies as being a gadget.
Except they did report on MJ's death. Look at the last Engadget Podcast. It even starts out with them playing Billie Jean.
i am so glad he is gone, the whole dress like Steve Jobs was a bit off
Don't forget... He loves you:
http://www.vimeo.com/266383
IN OTHER NEWS, A LOW-LEVEL PALM EMPLOYEE JUST LEFT THE COMPANY.
BLOG ABOUT IT!
Pre!
They are all bailing im sure after the fail of the palm pre
Who gives a fuck. Really.
Exactly what I was thinking, lol
This ain't no pansy 40 oz. curb, we're gonna need 40 GALLONS.
Fantastic Photoshop. I didn't know Bob wears two wedding rings. Dayum he's a playa!
he's married with two things:
- Wife
- iPhone
After reading just the title, I thought the guy had died or something. I'm glad to hear that he had just simply switched jobs. Celebs are dropping like flies as of late!
i dont really like the iphones os.
What if it was on the Pre and it looked like this:
http://i625.photobucket.com/albums/tt333/SluttyMcNugget/iPre.png .....?
@Slutty McNugget
That is easily one of the worst renders I've ever seen for anything.
He was at the Stockton St. San Francisco Apple store on 3GS launch morning the other day.
Good to see a metro sexual bite the dust...
That's not two words.
Someone left Apple?
I'm assuming the black mock turtleneck goes back to the central uniform division, but did they do a mind swipe and remove the barcode from the back of his neck?
No, but he needed to have his career chip swapped out for a different one.
more important than the videos he was a key leader of the iphone team.
That's the love child/robot of Steven King, and Steven Colbert!
. . . . . . .
Engadget, shouldn't you be covering the new LG phone?
http://i625.photobucket.com/albums/tt333/SluttyMcNugget/iPre2.png
isn't it awesome? :D
Is there a guided tour video of his departure from the fruity company? Perhaps he can create one for himself.
Preferably, he can create and demo it using the so popular fruity device :-)
You'll post this as gadget news? What next- a post about Billy Mays' death?
That would be awesome...Billy Mays is someone who actually deserves to be remembered for doing something cool, not just being a Steve Jobs look alike.
"Hi I'm bob and I want an Apple"
*Bob is walking to the apple store, not computer store, but the fruit store and now he's at the door*