http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/ Engadget Comments for Microsoft's new retail logo revealed in trademark application http://www.engadget.com/media/feedlogo.gif http://www.engadget.com en-us Copyright 2012 Weblogs, Inc. The contents of this feed are available for non-commercial use only. Blogsmith http://www.blogsmith.com/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/Aug 10th 2009 3:57PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/Aug 10th 2009 3:59PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/Aug 10th 2009 4:02PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/Aug 10th 2009 4:26PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/Aug 10th 2009 4:27PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/Aug 10th 2009 4:39PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/Aug 10th 2009 4:50PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/Their current logo is fine, but when scaled down, or used in a non-color medium, this would be hard to distinguish.]]>Aug 10th 2009 5:05PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/Aug 10th 2009 5:43PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/If you must have the 70's back bring back the protest against nasty pointless wars and against fascism, not the logo designs, those we don't need.
]]>Aug 10th 2009 6:21PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/Aug 10th 2009 10:39PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/Aug 11th 2009 2:58AMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/Aug 11th 2009 2:15PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/Aug 10th 2009 3:57PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/Aug 10th 2009 4:10PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/
Google it.]]>Aug 10th 2009 4:12PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/Aug 10th 2009 4:14PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/
I followed your directions and... holy crap! Excellent reference and art lesson.]]>Aug 10th 2009 4:14PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/
Lots of bold, solid colors, and lots of warm wood colors. Very Swedish.

It may be a strategy to contrast their store's color scheme with the harsh white and blacks of the Apple store. ]]>Aug 10th 2009 4:17PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/Aug 10th 2009 4:21PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/Aug 10th 2009 4:34PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/
Why can't they just use an awesome looking image of a bad ass window? The kind of window that rides a motorcycle and doesn't call it's mother on her birthday? Now that'd be a logo I'd smack down some dollars for.]]>Aug 10th 2009 4:35PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/
I don't see a big black X, no matter how I tilt my head. ]]>Aug 10th 2009 4:39PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/Aug 10th 2009 4:41PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/Aug 10th 2009 5:16PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/Aug 10th 2009 5:37PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/Aug 10th 2009 6:15PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/Aug 10th 2009 11:55PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/Aug 10th 2009 3:57PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/Aug 10th 2009 4:06PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/Aug 10th 2009 6:28PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/Aug 10th 2009 3:57PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/Aug 10th 2009 4:23PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/Aug 10th 2009 3:58PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/Aug 10th 2009 4:06PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/Aug 10th 2009 5:34PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/Aug 10th 2009 5:35PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/Aug 10th 2009 5:52PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.rjlsoftware.com/software/entertainment/clippy/]]>Aug 10th 2009 7:34PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/
]]>Aug 10th 2009 11:30PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/Aug 10th 2009 3:58PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/Aug 10th 2009 4:00PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/I like Microsoft]]>Aug 10th 2009 4:06PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/Aug 10th 2009 4:09PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/Aug 10th 2009 4:27PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/Aug 10th 2009 4:36PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/Aug 10th 2009 6:22PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/Aug 10th 2009 7:43PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/Aug 10th 2009 8:42PMhttp://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/http://www.engadget.com/2009/08/10/microsofts-new-retail-logo-revealed-in-trademark-application/Right...because you car, clothes, shoes, and phone aren't all free advertising to their respective companies.]]>Aug 10th 2009 8:46PM