Activision announces Madagascar Kartz, misses crucial naming opportunity

How it is that a company as business savvy as Activision misses the staring-them-right-in-the-face opportunity to name a kart racing-themed Madagascar game "Madagaskartz," rather than Madagascar Kartz? That's just what the company has named its upcoming kart racer, starring the cast of the animated movie, coming to current-gen consoles on October 27.

Worried that the game might only be for kidz? Activision's David Oxford claims the game was designed for all ages, saying, "With the whole family competing against each other as their favorite zoosters, you have never seen action this wild." Clearly Mr. Oxford doesn't know about our weekend trip to Tijuana a month back.

This article was originally published on Joystiq.