http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/ Engadget Comments for Unibody MacBook (late 2009) review http://www.engadget.com/media/feedlogo.gif http://www.engadget.com en-us Copyright 2012 Weblogs, Inc. The contents of this feed are available for non-commercial use only. Blogsmith http://www.blogsmith.com/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/Oct 22nd 2009 9:43AMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/Oct 22nd 2009 12:42PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/Oct 22nd 2009 12:47PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/Oct 22nd 2009 1:32PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/Oct 22nd 2009 1:40PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/Oct 22nd 2009 3:52PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/Oct 22nd 2009 6:19PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/Oct 22nd 2009 11:50PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/Oct 23rd 2009 2:16AMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/Oct 23rd 2009 4:26AMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/Oct 26th 2009 8:41PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/Oct 22nd 2009 12:41PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/Oct 22nd 2009 12:40PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/Oct 22nd 2009 12:49PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/
Apple will do just fine.]]>Oct 22nd 2009 12:50PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/
Yes, Apple is doing very well right now. However, you'd be a total idiot to think that just because they're doing well means that they should stop pushing the envelope. Bigger sales = bigger profits, and they would push a LOT more people over to the Mac if they had a $700 laptop that looked pretty and worked well. The difference between $700 and $1000 when picking out a new computer is pretty huge for most people, and I'm sure that gap drives hundreds of people towards a new Windows machine every day. You're telling me that just because Apple is doing well, they don't want a few hundred new customers every day? That's really stupid.]]>Oct 22nd 2009 12:50PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/
It probably costs Microsoft ten cents to press a Windows disk and even selling it for $50 to a PC OEM, they're making a killing. Even when you throw in development costs and marketing, Microsoft has the highest profit margin sales in the industry.

But good for them. That should be any corporation's goal in business.

]]>Oct 22nd 2009 12:58PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/Oct 22nd 2009 12:59PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/
Sorry, but where did this talk about netbooks come from? $700 is nowhere near netbook price.]]>Oct 22nd 2009 1:14PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/
Ultimately folks this is simple - Apple just launched a new consumer product for the run up to Christmas. It is priced at a point they KNOW will sell and they'll probably sell very well indeed. Let's not forget they shifted a ton of the old MB even though it was out of date on spec and several years old on design. It'll also cause a fair few people to reach the same conclusion Engadget did and try to save enough for the MBP which is more than likely a higher profit per unit than the MB. After Christmas, if sales drop off, they've got more than enough room to drop the price a bit if they want to or introduce a new product somewhere beneath the $1,000 mark. Like, say, a tablet for example....]]>Oct 22nd 2009 1:30PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/Oct 22nd 2009 1:47PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/Oct 22nd 2009 1:50PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/
Also consider the target customers: how profitable is it really to go after the people who refuse to pay a couple of extra hundred for a laptop? Those cheap bastards (myself included) will probably laugh in your face when you ask about Applecare, won't even glance twice at your $70 mouse, and don't even mention the overpriced plastic iPod accessories or they'll go into some sort of penny pinching rage. Contrast that with someone who is willing to pay more for intangibles, and is a little less concerned with their pocketbook. They think the MacBook's got that something special that the specs simply can't describe, so they're willing to pay the extra cash for it. Want an iPod with that? Sure, why not. Oh and it's *ONLY* an extra $100 for the 16 gb model you say? Well, now I *HAVE* to get the iPod dock/alarm clock too!]]>Oct 22nd 2009 2:29PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/
Nice, guys, you raised some issues even I didn't think about. We actually have some sharp commentators who don't jump into the "Apple sucks" box every time Apple is mentioned. Bravo!

]]>Oct 22nd 2009 3:47PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/Oct 22nd 2009 5:19PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/Oct 22nd 2009 6:18PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/
I would try to explain, but it might be easier to just look at wikipedia, or take an economics class.]]>Oct 22nd 2009 6:33PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/Oct 22nd 2009 6:39PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/Oct 22nd 2009 6:55PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/Oct 22nd 2009 7:05PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/
$999 is as far south as an Apple laptop will go. All you MBA Jrs. should seriously do some brand-preservation research.]]>Oct 23rd 2009 1:19PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/
To you I say, take a look at Dell's financials.

Dell? You remember them? Dell? The company Apple could buy in cold hard cash, if they wanted to. Which of course, they don't. Because its a crappy commodity PC box assembler. With no margins.

Great Idea though, PC User.

*sigh......................]]>Oct 24th 2009 11:25PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/
"Apple have clearly made a decision a long time ago to not go after the volume market, they're positioned as a premium brand"

Absolutely.

It's just a shame this isn't a premium product.

Dents? = cheap and nasty.
Scratches? = cheap and nasty.
Discolouration? = cheap and nasty.

That's ignoring the lack of ports, which to be fair don't bother me so much as I can live with 2 usb's.

But there's precious little about this machine that's premium, apart from the very nice trackpad.]]>Oct 25th 2009 12:45PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/
In Australia the new models combined with the slight exchange difference last week mean this is the cheapest macbook yet. It's only $1299AUD, which upon a trip to the local Best Buy equivalent turned out to be the cheapest 13" available with similar specs, such as C2D, the closest other was a C2D Sony for $1999AUD.

There are cheaper netbooks, tiny ones, but in the category Apple is now the cheapest of the branded laptops in the shop.

The cheapening of ports though is a bit rough, mind you a client is buying one, they just need a consumer machine so FW, dual audio and SD doesn't mean so much. Personally aside from the easy scratch case it's either this or the 15" MBP with dedicated GPU for price/value]]>Oct 26th 2009 8:13PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/Oct 22nd 2009 12:38PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/Oct 22nd 2009 12:43PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/Oct 22nd 2009 1:35PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/Oct 22nd 2009 12:38PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/Oct 22nd 2009 12:43PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/Then again I guess the kind of person who would buy this underwhelming excuse for a thousand dollar laptop might actually need a lit keyboard because they're probably the kind of person who wouldn't ever bother to learn how to type correctly.
P.S. This entire post was typed up in the dark on an unlit keyboard without ever looking at the keyboard-gasp.]]>Oct 24th 2009 2:30AMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/Oct 22nd 2009 12:39PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/
No, j/k everyone.

But I don't see why they keep this MacBook around either. I agree they should've at least lowered the price by 100...even 50.
I don't really see why anyone would pick this over a MacBook Pro 13" for just a 200 difference.]]>Oct 22nd 2009 12:39PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/Oct 22nd 2009 12:46PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/Oct 22nd 2009 12:50PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/
Now if you'll excuse me, I have to go bathe in money before we interview Steve Ballmer live on our show.]]>Oct 22nd 2009 12:50PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/Oct 22nd 2009 12:52PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/
But I was only being sarcastic for those who take it the wrong way.

And where can you get an Apple product for less than what Apple sells it?
I don't do back alley purchases. LOL.]]>Oct 22nd 2009 12:53PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/Oct 22nd 2009 12:57PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/Oct 22nd 2009 1:00PMhttp://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/http://www.engadget.com/2009/10/22/unibody-macbook-late-2009-review/Oct 22nd 2009 1:22PM