http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/ Engadget Comments for Analysts debate P.A. Semi's role in forthcoming Apple wares http://www.engadget.com/media/feedlogo.gif http://www.engadget.com en-us Copyright 2012 Weblogs, Inc. The contents of this feed are available for non-commercial use only. Blogsmith http://www.blogsmith.com/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/Jan 20th 2010 9:25AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/
..and If Dick gets it all wrong he will look like one.]]>Jan 20th 2010 10:50AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/Jan 20th 2010 9:25AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/Jan 20th 2010 9:26AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/Jan 20th 2010 9:26AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/I bet he's never heard that before! Original content.]]>Jan 20th 2010 9:44AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/
That doesn't mean squat, Apple fanboys!

Brother Jobs will charge whatever he thinks he can.]]>Jan 20th 2010 9:28AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/Jan 20th 2010 9:29AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/
=System on Chip]]>Jan 20th 2010 9:31AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/Cool yeah, but unlikely.]]>Jan 20th 2010 9:30AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/Jan 20th 2010 9:31AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/
http://www.eetimes.com/rss/showArticle.jhtml?articleID=222200621]]>Jan 20th 2010 9:40AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/Jan 20th 2010 9:40AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/
Intel is to busy obsessing over Moore's Law to innovate any new processor technology.

This new chip from PA Semi, Apple, Built by Sammy, will be called:

"The Golden Woz"

And everyone knows Woz can slay any Dragon, even the ones that Snap.]]>Jan 20th 2010 9:42AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/Haven't heard of Moorestown, have you?

http://anandtech.com/cpuchipsets/showdoc.aspx?i=3716]]>Jan 20th 2010 10:05AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/Jan 20th 2010 10:20AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/
7 days to go, that is devastatingly long it seems. I don't know if I can make it before drowning in tablet rumors.]]>Jan 20th 2010 9:33AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/
I'm shocked that you even suggest that as an option!

What sort of a geek I must be if I can simply ignore the rumors around the next big thing!

It can't be helped, I'll die when I'm dying reading the speculations about the iTablet damn it!

Just bury me with one, if there will be a color option, I prefer hot pink.]]>Jan 20th 2010 9:51AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/
Bad Romance ]]>Jan 20th 2010 10:05AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/Jan 20th 2010 9:33AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/Jan 20th 2010 11:04AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/Jan 20th 2010 9:34AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/They use PowerVR SGX GPUs.
Apple has also invested in Imagination Technologies the designer of the gpu, just like Intel.]]>Jan 20th 2010 9:42AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/Jan 20th 2010 9:49AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/
LOL, genius, they bought the company. This isn't their stuff. It's called an Acquisition.]]>Jan 20th 2010 10:00AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/Ok genius, you fail to realize that they still lack the GPU expertise that Nvidia has.

@Titanium Man
Yes I realize that, however it's still a crappy GPU, just with a low power consumption.]]>Jan 20th 2010 10:13AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/Jan 20th 2010 10:22AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/Is that a serious question? Because Sony likes to use Esoteric under performing hardware?]]>Jan 20th 2010 10:36AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/Agree, however they could pull an Intel and still stick in their own GPU, and dictate to the consumer what Apple thinks they need.

I really don't get where people are getting the idea; that just because Apple acquired PA Semi, they will be able to outperform companies that have been dong this for decades?]]>Jan 20th 2010 1:05PMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/Jan 20th 2010 9:17PMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/Jan 20th 2010 9:35AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/Jan 20th 2010 9:46AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/
He said power-per-watt as the main point and ARM based products are deffinitely ahead of Intel in that department. Also Terga 2 and ZMS 08 are ARM based designs also are they not, cortex MP cores with custom media processor/graphics tacked on. So basically the same processor with a PowerVR media chip instead. The PowerVR chips can do all the things that Tegra can do media wise, 1080p and all that jazz.

I read about this guy's predictions on another site and he is talking a PA Semi designed dual core processor with slightly lower clock rates but higher performance to improve the performance while lowering the power requirements. Combine that with the next generation PowerVR SGXMP in four or eight cores and many times the graphics power of the current SGX chips used by Apple and you might have a real media powerhouse. ]]>Jan 20th 2010 10:03AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/Jan 20th 2010 9:48AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/Jan 20th 2010 9:51AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/
Yah.... so it's a SoC built with an ARM core, but magically, it easily beats other ARM based SoCs in what ARM cores do best? Unless Apple now has a license to defy the laws of physics, I'm going to call BS. The semiconductor industry is nothing like the software or consumer hardware industries. Things like this take years to develop, and it requires a close and long term relationship with companies like ARM and PowerVR.

It's honestly seems like a lot of consulting firms are transforming into advertising firms. They just spew crap.]]>Jan 20th 2010 9:51AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/Jan 20th 2010 9:56AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/
I agree, semiconductor is not marketing or banking science, unless Samsung is now magically capable of manufacturing chips better than market leaders, Apple SoC-thing could only be a potpourri of existing tech. The only thing is they do pretty cool potpourris than can sell at a legit premium

Those bankers and their silly options market...]]>Jan 20th 2010 10:06AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/
+1

Still, I don't doubt Apple's working on something, but it's not going to be a game changer. It just seems the hyperbolic Dick Doh didn't see any of the Snapdragon and Tegra 2 powered devices at CES this year when he wrote his piece.]]>Jan 20th 2010 10:51AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/I agree with you. I'm not doubting Apple or P.A. Semi's ability but they are a smaller department with less R&D funds with less at stake then ARM manufacturers such as, Nvidia, Samsung, Qualcomm,etc, and non-ARM based manufacturers such as Intel, AMD all of which have giant R&D departments with huge budgets and a lot of money at stake. I just can't believe a small department of Apple made up of a relatively small number of engineers has any more brains or is any more innovative then the infinitely larger collective number of engineers in the same field. I could be wrong, they could have stumbled across something and created something superior. But at the probability is not in Apple's favour and at the moment this analyst seems to be full of hot air. ]]>Jan 20th 2010 1:35PMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/
I suggest you take your history and get a reality check.
History means nothing when you're limited by reality. You think TI, Samsung, Motorola, and the hundreds of other small firms, like PA Semiconductor, developing SoCs are stupid? SoCs are limited in their power profile by their CPU. You can't take an ARM CPU design, make a SoC from it, and magically have it consume less power then the ARM CPU.

Btw, StrongARM was a popular platform because of Intel, not the SoCs themselves. So maybe your history is a bit shoddy as well.

Secondly, owning stock in a company is not some magical means to obtain IP. You can be a parent company and even then Licensing terms have to be properly and legally followed. ]]>Jan 20th 2010 3:21PMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/Jan 20th 2010 9:53AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/
Are you kidding? The Frenzy won't let up until this thing is in stores in March. We got a long way to go.

Just wait, the PC fanboys will claim that whatever Jobs does on stage is 'just a Demo, and won't be that good in real life'

Oh yeah, then we have iPhone rumours until the Summer.

It's Apple. They tend to freak people out.]]>Jan 20th 2010 10:02AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/Walking? hmm ...I don't think I have the right plug-in for doing that.]]>Jan 20th 2010 10:03AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/You're right of course. I've even heard rumours that there might be more rumours to follow it's release...they're just rumours at this point though.]]>Jan 20th 2010 10:06AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/Jan 20th 2010 9:55AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/Jan 20th 2010 10:10AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/Jan 20th 2010 10:45AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/Jan 20th 2010 10:48AMhttp://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/http://www.engadget.com/2010/01/20/analysts-debate-pa-semis-role-in-forthcoming-apple-wares/Jan 20th 2010 10:48AM