It's a nice philosophy, and one that games like City of Heroes have adopted in earnest with a reward program for veterans, plus new bundle packs of the game for new players. On the other hand, World of Warcraft offers nothing much to veteran players while the cover price of the game keeps going down, and that hasn't particularly impacted its sales. What do you think? Should there be an even distribution of rewards for the newcomers and the old standbys? Or is it more important to entice new players, and the old players should enjoy the extra time they've spent in the game thus far?