Slide team. Acquired by the Goog back in 2010, the low profile entertainment-driven app developer has been hard at work making the web 'more social' and filling its Big Daddy's pockets. Debuting in classic Google beta form, Prizes takes your Twitter or Facebook accounts and signs you up for cash prize-winning, user-created contest shenanigans. In case you missed that fine point, we'll reiterate -- users design the challenges, you post a solution (or vice versa). Like the $40 "Give my Dad a makeover!" competition we're completely unqualified to enter, or the $30 "Comprehensive 'get healthy' plan for living in a large, polluted city" game we're sure Al Gore could win in his sleep. It's a kooky idea, but we can definitely see the service having widespread appeal. Let's be frank here: Google + social gaming + prize money = solid user gold.