Speaking to the press in Tokyo, SCEI Chairman Kaz Hirai clarified that the PlayStation Vita would miss the holidays in America and Europe, instead rolling out in those regions during early 2012. [Update: Previously, Sony said it would be available in the global market "starting" at the end of 2011.]
Hirai insisted that the launch would not be accompanied by a lowered price, despite Nintendo's hasty and reactionary price drop on the Nintendo 3DS.
"We packed so much into the device and made it very affordable," Hirai said. "There is no need to lower the price just because somebody else that happens to be in the video game business decided that they were going to lower their price."
The PlayStation Vita will start at $249, alongside a 3G-enabled version for $299.