He was quick to put players' anxiety to rest, claiming that the game "will not be selling pay-to-win items that give one player a significant gameplay advantage over another" and adding that most cash-shop items will also be purchasable using in-game currency.
But why go the free-to-play route to begin with? According to Luehmann, the team realized that in a game such as End of Nations, which is focused on large-scale multiplayer warfare, the game's fun factor will be directly tied to the number of players battling it out at any given time. As such, the team wants to "minimize the barrier to entry and maximize the fun."
Of course, the game also features an optional subscription option. Luehmann is quick to note, however, that just like the item shop, subscriptions will not provide players with a gameplay advantage. It will instead yield "significant value and convenience extras."
The full interview also includes a few details on the game itself, so if you're interested in Petroglyph's upcoming MMORTS, head on over to Gamefront for the full interview.