We've been let down by Epic teasing new IP in the past, so we're a bit wary of tipping you off on this one. That said, Epic Games design director Cliff Bleszinski took to an official Spike Video Game Awards promo himself to hint at a big reveal coming from his studio this week. "An entirely fresh, new experience" is what Bleszinski characterizes the unveiling as, specifically noting that it doesn't have anything to do with Gears of War or Infinity Blade.

Presumably, the reveal does have something to do with the once teased GDC 2011 announcement (the announcement that never happened), as well as the recent hirings, though Bleszinski isn't offering up much else in the clip. Okay, okay -- he also offers that the project is being developed internally at the Cary, NC headquarters for Epic. Otherwise, like you, we'll find out what the big secret is when the VGAs air later this week. Peep the teaser right here in the meantime.

This article was originally published on Joystiq.