Perhaps most interestingly, you can also earn in-game loot by participating in what appears to be some kind of minigame. This game can reward players with crafting items, planar treasure, and artifacts, which are sent directly to their characters' mail-boxes. For the most part, it looks to be a pretty good tool for people who want to stay connected to the game even when they're not at their computers.
For the full details on the app, just click on through the link below. Meanwhile, if you want to skip the fluff and just grab the app, it's available for free on the iTunes store and now on the Android Market.