I know that subscription numbers must be a little down right now. Many people suspended their accounts in order to play Diablo III. Many others canceled until they see how Mists of Pandaria turns out. I don't know what the magic number of subscribers is for Blizzard to make a profit from its MMO, but my guess is that it's much less than the 10.2 million reported last month. Most MMOs would be happy with a third of that number.
Despite what the very loud doomsayers predict, millions of people are enjoying Azeroth and are happily paying the subscription fee to do so. As Ben at the Asylum Wall pointed out, the entertainment dollar per hour value is low. Of course, you still need to be having fun playing, or any amount of money will be too much to pay.
Are you still subscribing? If not, why not? Do you think the end of World of Warcraft is nigh? Why? Even if you think WoW will be around for many years more, what do you think would bring about its demise?