To take advantage of this offer, players must actually upgrade their subscription tier. Free accounts must upgrade to a recurring membership, recurring memberships must upgrade to multi-month sub, and multi-month members must upgrade to a longer-term subscription. A single-game recurring membership can also upgrade to the All Access recurring membership. Of course, the longer you sign up for, the better the deal is as more months are covered under the 25% off.
This limited-time offer ends at 2:59 a.m EDT on July 24th, so unless you are a night owl, make sure to make your purchase by the 23rd.