Game Design Producer Stephan Frost was bold in his statements to MCV, saying that WildStar will be a true success story. "We're making something that's different," he said. "We're coming out at a time when WoW is losing subscribers, and we can fill the void for people who want an MMO that's deep, hardcore but also accessible to people. We've found through betas and trade shows that MMO players understand our game. They can see the improvements we've made and notice that this game is something pretty cool."