Honda intros Project DriveIn to save outdoor movies through digital projectors

Drive-in theaters outlasted VHS tapes, but they may not survive the transition to digital-only movies -- many drive-ins can't afford the professional digital projectors they need to stay in business. Honda wants to give those outdoor venues a second chance through its new Project Drive-In rescue effort. At a minimum, the endeavor will donate digital projectors to five theaters based on web voting; further donations will depend on the results of an Indiegogo fundraising campaign. While there's no guarantee that Honda can save a drive-in near you, it may be worth chipping in to preserve some classic Americana through modern technology.

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Honda intros Project Drive-In to save outdoor movies through digital projectors (video)