"I believe that until recently NIS and NISA were completely different entities on their own," Niikawa explained. "NIS would make games, NISA would sell games. Having worked with both companies, being president for both companies, I believe that we could make a more intertwined relationship.
"NISA has been doing anime before NIS, and because of that I've personally been able to meet more people working with anime, not just games. I originally met the anime industry people as the president of NIS America, but using that connection I gained by being the NISA president, I want to use that for NIS [Japan] as well."