While Google is the 800-pound gorilla when it comes to search, Apple is becoming increasingly flirtatious with Microsoft's Bing.
While it wasn't necessarily clear during Monday's keynote, Microsoft has since confirmed that Bing will be the default search engine in Spotlight for both OS X Yosemite and iOS 8. Google certainly can't be too thrilled with this as the bulk of its revenue is tied to search-based advertising, a fact certainly not lost on Apple.
In a statement provided to Search Engine Land on the matter, Microsoft said:
Last year Bing became the default web search for Siri, and will now also be the default web search provider in the redesigned Spotlight search feature for the next generation of iOS and OS X. We're excited about extending the Bing platform to help iOS and Mac customers find what they need to get things done.
And while Google will remain the default search engine in Safari, Apple is adding the privacy-focused DuckDuckGo search engine as an option for the first time.
Apple OS X Yosemite