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Sprint is now selling monthly Amazon Prime subscriptions

$11 will net you full access to the popular streaming service.

Sprint announced on Thursday that it will begin selling Amazon Prime subscriptions to its customers for $11 a month. That's slightly more than what you'd pay if you purchased Prime on your own but this is the only way to get the service for less than a year -- and $100 -- at a time. Interested Sprint customers can sign up through the company's website.

This move comes as the battle between carriers for customer hearts and wallets continues to heat up. Sprint has brought back two-year contracts and is offering double the data allowance for those willing to switch carriers. Verizon and AT&T, on the other hand, are offering up to $650 for people to jump ship. T-Mobile, for its part, will let customers binge on porn.