Amazon has announced that it's signed a deal with ousted Top Gear presenters Jeremy Clarkson, James May and Richard Hammond for a new motoring show on the service. The stars of the popular BBC franchise left the program earlier this year when Clarkson was fired after punching a producer while filming on location. The rumors of the trio launching a rival franchise started almost immediately, with Netflix becoming the surprise front-runner for the rights. For Amazon, the deal's a big coup both to bloody the nose of its immediate rival and to boost Prime subscribers. After all, Top Gear is, or was, the world's most watched factual program with a global audience of roughly 350 million people per year.