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Walmart says it’s no longer advertising on X
Walmart, America’s single biggest employer and largest company by revenue, said Friday it’s no longer advertising on the platform formerly known as Twitter. The departure follows owner Elon Musk amplifying antisemitic posts and flinging expletives at fleeing advertisers.
Google is rolling out tools that let advertisers create AI-generated content
Google is rolling out a new feature that allow advertisers to create AI generated content using the same technology as the Bard chatbot
Meta reportedly won't make its AI advertising tools available to political marketers
Reuters reports that Meta will specifically not make its AI advertising tools available to political marketers ahead of the presidential election cycle.
Amazon's new AI tool conjures fake backgrounds for real products
Amazon is rolling out a new beta feature for advertisers, letting them create AI-generated image backgrounds for products. The company views it as a tool for removing creative barriers while boosting ad performance.
California’s new law makes it easier for consumers to request the deletion of their data
Prior laws required Californians to contact each individual company.
Google will require political ads 'prominently disclose' their AI-generated aspects
Google will begin enforcing a rule that requires advertisers clearly label their AI-altered political ads ahead of a contentious 2024 presidential election season.
YouTube is testing fewer, longer ad breaks on its TV apps
YouTube is experimenting with having longer ad breaks but fewer of them on its TV apps. You may also see exactly how long you have to wait until you can skip ads.
Spotify reportedly locks white noise podcasters out of an ad program
Spotify will reportedly stop paying white noise podcasts to read ads for its products. The move will impact podcasters' earnings and boost the company's bottom line.
Tech companies are selling your privacy back to you
This resurgence of privacy-focused ads has a lot to do with the popularity of data laws. That’s not to say advertising privacy is new, it dates back as far as these companies themselves, but regulation made compliance a selling point.
Google refutes claims it violated its own guidelines and misled advertisers
Google has denied "extremely inaccurate claims" that it may have violated its own rules and misled advertisers over ad viewership on third-party websites.
EU could breakup Google’s ad business over antitrust violations
Europe has accused Google of "abusive practices in online advertising technology" that could lead to its ad business being split up.
Twitter's ad sales have reportedly dropped by 59 percent since last year
Twitter's advertising revenue is reportedly down 59 percent during a five week stretch between April 1st and early May compared to the same period last year.
Google details its next steps for wiping out Chrome tracking cookies
Google’s attempt to snuff out third-party tracking cookies is moving along. The company announced today that Privacy Sandbox APIs will be available to all Chrome users in July. In addition, it laid out the next steps for web developers to start testing and integrating the new system later this year.
Snapchat is bringing ads to Spotlight and ‘My AI’
Snap is bringing ads to two if its most buzzy features: its TikTok clone, Spotlight, and its OpenAI-powered chatbot “My AI.”
Juul will pay $462 million to 6 states in underage vaping settlement
The deal will also put strict restrictions on how the company can market its products.
Senate bill seeks to break up Google and Meta ad businesses
A bipartisan Senate bill would break up the ad businesses of Google and Meta in a bid to curb alleged monopoly tactics.
YouTube reverses course on controversial swearing and monetization policy
Colorful language will no longer demonetize most YouTube videos.
Twitter opens its advertising platform to cannabis companies
Twitter is loosening its advertising policies to allow cannabis companies to promote their brands on the service.
Twitter is making millions of dollars from previously banned accounts, report says
New research from the Center for Countering Digital Hate (CCDH) estimates that Twitter “will generate up to $19 million a year in advertising revenue” from just 10 accounts that were once banned from the platform.
Facebook and Instagram will limit ads targeting teens based on gender (updated)
Facebook and Instagram are further limiting ads that target teens.
