At that price it is not going to happen for me. $100 for the Car mount and app would have been enticing. They can feel free to price themselves right out of the market.

I would like to be considered for this wonderful prize.

Not on older cars as you point out. There is new hardware in the 2010s that allows GPS without full nav system. Cannot do traffic and directions without location.

I agree with others in these comments. The idea is clever at best...but will not be very useful. Having this capability in-built to new cell-phones is the clear path towards adoption. Placing functionality such as those listed above within the SIM card is an illogical and overly complex solution that will not take hold.

Imagine if I used this capability with Tyanney's micro-SD card, oh and I want the battery to do vibration, while the case has the GPS unit in it.

I will personally file this within the - ideas I could have had...but would not have spent the time to write down - category.

Untrue and you know it...Link, perhaps. Lets not be one of those that just simply makes bold incorrect statements without supporting facts.

Let's get this straight they build a 140,000 electric vehicle and sell it to 90,000. + 6000 in after the downpayment gotchas and the comments here are about how innovative this company is and how we want it to succeed???

Any one of the existing auto makers could have built and produced that car for less than 140000 but they are not niche players. Not to mention that tesla has still only shipped, what 100 of these miracle cars.

Give me a break, they are 40% over budget and over a year behind in production schedule. This is hardly anything more than well publicized vaporware.

Once batteries for this type of vehicle drop to reasonable price a real car company, with realistic vehicle claims and a working drivetrain will make and sell electric vehicles for the masses.

Enough hype it is time to be grounded in science.

SYNC has caught on. Vehicles with in are moving off the dealer lots 2x as fast as ones without. Also, as mentioned by Darren SYNC is exclusive to Ford. In fact, SYNC is a Ford product and will not be found on non Ford vehicles ever. Microsoft Auto is the base that powers it. Ford has had a North American exclusivity agreement with Microsoft Auto, so no it would not be in other vehicle lines yet.

As for the reference to Bosch it sounds a bit like when Motorola and others in the cell phone industry were bad talking Apple for not having a clue how hard the cell phone industry is, and that they were not worried back in early 07. Do you think they are worried now?

I love it when a company can make and sell less than 25 individual units of their first car then somehow have people excited when they announce their second model.

I will be excited when they build, perhaps, at least 1 per day.

You will want to probably just remove this story, because unfortunately it is not of value. As pointed out by the first two comments. "Passive" RFID has existed for years. Passive, by definition, does not have a in-built source of energy. Rather it uses the energy provided by the interrogator.

$399 option on almost all Ford, Lincoln, Mercury vehicles. Starting as low as the Focus. Not only does it have the iPod/Zune/MP3 integration it gives you Bluetooth voice integration with Cell phones, A2DP support, etc.

Very affordable. Now, if only Ford would offer it for less by taking out the stupid FM radio and CD player (which I have not used 1 time since 2003), then it would be perfect.