Apple has no shame in directly comparing itself to its competitors; almost always over-exaggerating their flaws. Nevertheless, its marketing has worked as Apple has been cannibalizing Microsoft's goodwill and RIMM's market share among consumer (while aiming at enterprise users). If Research In Motion and Microsoft management had any brains, they would jump on the unstable iPhone and MobileMe debacle. But, apparently, they lack both brains and balls.

Why do Apple fanboys always think Apple was the first to do something? (Hint: Apple did not "start" Video on Demand for your television or via the Internet/Data Networks to your computer).

Interesting, there is no difference between "Engadget classic only Apple news" and simply reading Engadget.

Don't underestimate Apple owners. They would buy an Airport because it looks better than the better performing D-Link.

The Engadget Hierarchy
Step 1. Post significant Apple news.
Step 2. Post insignificant Apple news.
Step 3. Post reruns of said Apple news.
Step 4. Sprinkle in very significant news from all other companies from time to time.

Cut and paste with "advanced multi-touch" = fun
Same gesture with your hand in a sock = sock puppet = not fun?

And you thought Bluetooth headsets looked nerdy. . . Sign-language-like gestures to your gadget FTW!!!

Slamming almost (literally) every product as an inferior emulation of a "superior" Apple products, considering a $30 discount on an iPod shuffle "newsworthy," and giving minute by minute updates on when the Apple store goes down . . . What are the chances that the blatant bias for Apple exceeds mere fanboyism and propelled by some type of business relationship with Engadget? At the very least, they do advertise on this website, right? Motive = follow the money trail.

If I wanted to know if Steve Jobs farted today, this is the first website I'd check.

"Sigh. You know the drill."

Here is an idea, why don't you stop having such drills?

I don't know anyone "cool" with a Zen, but I know a lot of pompous assclowns with the shuffle.