Hey Johnny, the reason they should care is because I pay them too.

The problem is that it's not stated as policy anywhere, and it really just boils down to a cop-out on the part of Apple and it's service vendors and a ploy to beat down smokers yet again. I quit smoking a couple of years ago and I can't stand to be around it, but this kind of thing is patent garbage. If you want that to be your policy, fine, print it up in your literature for AppleCare.

They've successfully co-opted the look of a silicone iPhone case. Nice work.

I should have said "half the electronics we use" :(

Let's just hope the Taliban doesn't read about these on the internet some......where....... :(

Anyway, I like how Latin Trident calls them "toys" like half the electronics (and the internet) didn't come from military contracts.

The only update they really need is a massive price drop. But as with all things on the App Store it'll happen with time.

That's the wonder of the internet, folks! Take something you deem "small" and compare it to something "big" in order to minimize the importance of the real issue! I'm sure those people losing their jobs don't care if they don't make missile systems they're still just as unemployed as the out of work missile guy. Your comparison leaves a lot to be desired.

Ok, snarkiness aside, if you are EA and you make probably the majority of video games released in the world and you are taking losses, YOU ARE DOING SOMETHING WRONG. Now hey, maybe layoffs are the attempt at correction, but EA has a long history of not giving a damn about their people so I seriously doubt they exhausted all other options. Does that make everyone feel better?

Everyone is posting losses. It's all smoke and mirrors as far as I am concerned. They lowered their profit outlook, from what I can tell that's not a loss, that's just money they thought they'd make, but didn't. They didn't take an actual hit. I'm really just saying I'm not surprised. EA is the salt mine of the industry, and I pity the people who work for them.

Those douchebags are still making money hand over fist. This stinks and yet again leaves a bad taste in my mouth as far as EA goes.