You sure that's not a Type III Phaser?

As nice as it looks, I'm not really interested in having what amounts to spyware installed on my phone, registered to something as personally identifiable as my phone number.

I suspect it'll only help if you have stairs in your house.

(Pushing is the answer.)

What do Adam, Larry, and Bono think about this side-venture?

So have they booked Kevin Spacey for the ads yet?

Yes, please.

Man, I keep forgetting to enter.

I remembered today, so I probably have no chance of winning, right?

Ah well.

Why? Because this would provide a hardware HRTF (http://www.dolby.com/consumer/technology/headphone_story.html) feed for any headphones, so I can use my Senns or ATs rather than one of the limited selection of multi-speaker 'phones. Not only that, but the optical in means that it's a relatively cheap offboard DAC, too.

Count me in.

Reposting, since my first attempt at this post didn't seem to make it in.
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The ad is not just a slam at Intel's corporate partners, it's a slam at PC users and programmers: an obviously uncreative, untalented, and altogether boring pile of hoi polloi who just didn't "get" Intel well enough to understand their chips' need to be pushed beyond the bounds of our little glass-paned worlds. I'm glad I made the switch to AMD a while ago--I'd hate to think that my "dull little tasks"
were bringing down Apple's cool factor by my continued use of Intel processors.

Pompous jerks.

Oh, and regarding the video: yeah, very likely plagiarism. Sharing location and/or theme is one thing, but matching shots with the level of similarity that they did can hardly be coincidental.