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Adjusting for the difference in gallons alone drops the number by 17%.
70mpg (UK) = 58mpg (US), and this ignores the test differences.
Similarly, the tests are different. Take the 2010 Toyota Prius, which is essentially identical in all the markets it is sold in. In the US, it is rated at 50mpg. In the UK, it is rated at 72.4mpg. The difference between ratings, owing to both the different gallon and the differences in testing, is more than 30%. This is the *same car*. This is why we don't see 70mpg cars in the US. They wouldn't *be* 70mpg cars here.