| Blog | # of Comments |
|---|---|
| Joystiq | 5 Comments |
| Engadget | 10 Comments |
| Joystiq Playstation | 2 Comments |
| Joystiq Nintendo | 14 Comments |
| Joystiq Xbox | 1 Comment |

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Wow, your logic is greatly flawed. Apparently, you didn't read the actual article. They do explain how they calculate everyone's pulse rate by this:
Methodology: The Reputation Institute's Global Pulse is a measure of corporate reputation calculated by averaging perceptions of four indicators--trust, esteem, admiration, and good feeling--obtained from a representative sample of at least 100 respondents in the companies' home countries. The Global Pulse scores are on a scale of 0 to 100.
SOURCE: http://www.forbes.com/2009/05/05/world-reputable-companies-leadership-reputation.html
Base off your logic, Apple should be among the top ten because they have sold millions of their products and everyone seems to know about iPhones, but they are ranked at 52. With Microsoft at rank 30. So, don't be stupid. Read pass the data and read about methodology for a better picture. OR pay attention in school.