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Motorola has just released a commercial for its Xoom tablet that seems to draw heavy inspiration from Apple's classic 1984 ad. In Motorola's spot, a single Xoom user roams through a sterile environment populated with hundreds of people clothed in the same monochrome, drab garments. Everyone except...

February 6th 2011 at 9:30pm 0 Comments
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Disclaimer: The Soapbox column is entirely the opinion of this week's writer and does not necessarily reflect the views of Massively as a whole. If you're afraid of opinions other than your own, you might want to skip this column. PvP in MMO games often comes with a whole slew of ill-defined requi...

November 9th 2010 at 3:00pm 0 Comments
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PC vs. Mac flamewars are older than the web itself, but it seems like the more popular/successful Apple gets, the more heated the argument gets on both sides. Almost any debate about the relative merits of one platform or another is guaranteed to degenerate into an all-out shouting match. In the m...

May 29th 2010 at 8:30pm 0 Comments
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Apple's "1984" commercial has become the stuff of legend -- a symbol of breaking free from what was then an IBM-dominated market. But in a stroke of irony, Valve has released its own parody of the ad to celebrate the launch of Half-Life 2 on OS X (praise be to Steam), about five and a half years af...

May 26th 2010 at 8:57am 0 Comments

The always impressive folks at Valve have released the trailer above, which will be familiar if you've ever seen a very popular Apple commercial before. And at the end, you'll also see why they've done this: Half Life 2 is coming to the Mac tomorrow, May 26, 2010. That's pretty much all we have to...

May 25th 2010 at 7:00pm 0 Comments
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Amazon might have been extremely contrite about remotely deleting 1984 from Kindles, but a Jeff Bezos apology and an offer to restore the book doesn't necessarily add up to a meaningful change in policy. As part of the settlement with that student who sued over the 1984 situation, Amazon's had to...

October 1st 2009 at 2:27pm 0 Comments
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Poor Amazon -- ever since the company remotely deleted illegally sold copies of George Orwell's Nineteen Eighty-Four -- they've faced an uphill PR battle. First, the company issued an apology, and tried to explain what went down. That didn't really stop people from being rightfully upset about th...

September 4th 2009 at 1:30pm 0 Comments
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Entelligence is a column by technology strategist and author Michael Gartenberg, a man whose desire for a delicious cup of coffee and a quality New York bagel is dwarfed only by his passion for tech. In these articles, he'll explore where our industry is and where it's going -- on both micro and mac...

July 23rd 2009 at 4:18pm 0 Comments