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  • Blu-ray and HD DVD both find reasons to be thankful

    by 
    Richard Lawler
    Richard Lawler
    11.27.2007

    At this point, it's no longer unusual for both sides in the format war to both claim victory in different areas, even on the same day. While the Blu-ray camp celebrates topping the 1-million disc sold mark in Europe and 73 percent share of all HD movies sold on the continent, HD DVD's Black Friday marketing push has put it over 750,000 dedicated players sold in North America. So far this doesn't mark a departure from the norm, while Blu-ray pushes sales via the PS3, HD DVD continues to ride its strategy of lower priced standalone players, we'll have to wait and see which one consumers choose this holiday season. Read - HD DVD Surpasses 750,000 Dedicated Players Read - Blu-ray outsells HD-DVD format in Europe