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The LA Times is reporting that Apple, stinging from criticism from professional users that the 2011 redesign of Final Cut Pro X (US$299.99) had made it a "cheap product aimed at consumers," is launching an online marketing campaign today to try to win back professional video editors who may hav...

March 28th 2013 at 2:00pm 0 Comments
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It's managed to get to one billion users without the aid of a traditional ad campaign, but the social network has now taken advantage of that milestone to try something different. Mark Zuckerberg has today introduced the company's first proper ad, a one minute and thirty second video dubbed "The T...

October 4th 2012 at 9:15am 0 Comments
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With the dust from its Microsoft partnership having somewhat settled, Nokia is reportedly looking to kick off its forthcoming line of Windows Phones with a major marketing campaign. According to Marketing Magazine, Elop & Co. have already devoted some £80 million (about $127 million) to...

July 13th 2011 at 12:47pm 0 Comments
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Sony may still be relying on Kevin Butler and Marcus Rivers to sell its gear over here, but it looks like the company's entered an entirely different realm in Norway. It's just rolled out a new ad campaign for the Norwegian launch of the PlayStation Move that features the "MoveMen," a dynamic, all-...

September 14th 2010 at 2:04pm 0 Comments
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There's been rumors that Apple had ended its long-running of "Get a Mac" ad campaign ever since Justin "Mac" Long said he thought they might be done last month, and it looks like that's now finally been confirmed by Apple -- the company has pulled all the ads from its site and is instead redirectin...

May 21st 2010 at 11:15am 0 Comments