BrianCarolin
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Nissan backs off 2011 Leaf delivery promises, expects 'a few hundred' sold in February
Bad news for Leaf lovers. Back in December Nissan representative Tim Gallagher said "By the end of summer, our goal is to have everyone in their car." That would have meant 20,000-odd Leafs shipped before leaves start falling from trees, but now Nissan North America's Senior Vice President for Sales and Marketing Brian Carolin thinks we won't even see that many until next year. "I think 20,000 will be too high," he said, referring to total deliveries for 2011. "You just have to make this launch absolutely perfect. It's not a numbers game." Indeed it isn't, it's an expectations game, and how much lower can they go?
Nissan responds to Leaf launch disappointments, set expectations too high
The Nissan Leaf may be dishing out achievements to hypermilers and wowing moms, but it's also proving something of a disappointment to the thousands of people still stuck on the waiting list. Nissan blew through its 20,000 pre-orders and is pledging to get 25,000 cars on US roads by the end of next year, but right now that number is rather more modest: just 19 delivered. In Detroit this week PluginCars chatted with Brian Carolin, Nissan's Senior VP of Sales, who indicates: "In hindsight, maybe we could have lowered expectations a little bit more." He does, however, dispel the myth that the cars had to be held back due to some wiring issues. How long until we can all stop fretting? "I think in five to six months time this will be kind of behind us," he says, which is actually quite a long ways away if you're really pining for your first EV.
