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Google+ adds embedded posts and expands authorship in search results
Following in the footsteps of Twitter and Facebook, Google announced today the introduction of embedded posts for Google+. As you can see in the picture above, the drop down menu at the top of each G+ post now offers the option to embed; clicking the "Embed post" link summons a pop-up screen with an easy-to-use code. Text, photo and media posts are fully supported, and embedded content comes with the full range of Google+ functions, so you can +1, follow and comment with relative ease. Additionally, the company is integrating Google+ with its authorship program, starting with Wordpress and Typepad. So, the content you create for either platform will be linked to your G+ account if you sign in with Google, and your profile will be linked to in search results. To read more about today's update, head on over to the source link below.
Google's Art, Copy & Code revives ads with sharing apps, talking shoes
It's hard to deny that online advertising has grown a bit stale, with most ads being some take on ye olde banners. Google obviously has a vested interest in keeping us clicking -- so it's launching its Art, Copy & Code project to liven things up. The initiative sees Google experimenting with partners to see which concepts garner the most interest. Among the early field tests is the "useful marketing" of Volkswagen's Smileage app, which uses a Google+ Sign-In to share media from a road trip; there's also an upcoming internet of things experiment that may involve talking shoes, among other wireless-aware objects. The full scope of Google's advertising outreach will have to wait, although the search firm plans to show and discuss some of its plans at South by Southwest this week. Companies that haven't been getting much attention from old-fashioned, picture-based pitches may want to give the project a closer look.
Google+ Sign-In lets you use account info across iOS, Android and web apps
These days it seems like every app wants your Facebook or Twitter info -- it figures that Google wants a piece of that action, too. Today the software giant announced Google+ Sign-in, a new feature that makes it possible to log into non-Google apps using your credentials for its myriad services (your Gmails, your YouTubes, et al). Google promises that Sign-in, which will be available for Android, iOS and web apps alike, will deliver the "protections and safeguards you've come to expect," plus some tweaks for the Google Maps Android API. The feature also makes it possible to decide what information you're sharing, so you don't spam the rest of us with your fitness goals (have we mentioned how fit you're looking these days?). You can also manage all of the apps you're using with Sign-In through Google+. More information for developers and users alike can be found in the source link below.
