KnowledgeNetworks
Latest
Analyst: More HDTV owners getting a steady diet of high definition for every day viewing
Last seen belatedly dubbing HDTV "game changing" for 2008, analytical firm Knowledge Networks is back with its latest breaking observation, finding owners are 65% more likely now than they were two years ago to say they are watching HD programming daily. Up from 26% in an '07 survey to 43%, we sadly noted that amount of people that always check for the high definition feed instead of SD rose only slightly from 61% to 68% among the 510 surveyed. Seeing fair and balanced numbers on the appeal of stretch-o-vision (we already know how you feel about it) would have been nice, but check the press release to see the stats networks and advertisers are probably checking before deciding to spring for HD specifically broken down across genre and gender.
HDTV named "game-changing" for 2008, takes a bow
We're obviously biased, but we'd argue that HDTV was game-changing long before 2008. Nevertheless, we have all ideas the technology will happily accept any and all praise bestowed upon it, including the most recent pat on the rump from Knowledge Networks. Said outfit has just named HDTV the game-changing media technology of 2008 after it noticed that HDTV set ownership has doubled every two years since 2000. According to its figures, 28% of households are now equipped with at least one HDTV, and it's predicting that number to rise to 39% in 2009. HDTV will be hanging at your local big box retailer taking requests and signing autographs for the foreseeable future.[Image courtesy of NASA]
