NikePlusSportwatchGps

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  • Nike+ GPS data becomes art, exercise still exhausting

    by 
    Jesse Hicks
    Jesse Hicks
    04.29.2011

    Need a new use for that Nike+ SportWatch GPS you dropped 200 clams on? Interactive media collective YesYesNo has transformed the SportWatch data -- you know, that pristine numerical representation of all your huffing, sweating, and hurting -- into something like art. Working at Nike's Innovation Labs, the group first sent runners out across the company's campus wearing the watches. Then, custom software combined GPS maps of their workouts with information about speed, distance, and acceleration to create an initial 3-D rendering. Finally, each runner could tweak textures and colors to create a customized print; some even had their designs laser etched on a custom shoe box. The software powering all this creativity is long way from commercialization, but is built on openFrameworks, so feel free to start hacking your data into beautiful, life-giving artwork. Or you could, you know, go for a jog.

  • Nike+ SportWatch GPS with TomTom hands-on

    by 
    Chris Ziegler
    Chris Ziegler
    01.05.2011

    We nearly burned an actual calorie at Nike's booth here at a CES event this evening as we powered through a demo of the company's new Nike+ SportsWatch GPS. That "GPS" part is important, see, because the watch was developed in cooperation with the navigation wizards at TomTom -- in fact, a TomTom logo is prominently featured below the dot matrix LCD. Really, the SportsWatch GPS isn't much different than other high-end GPS fitness watches on the market, it's just got that typical dash of Nike style in the case, the band, and in the hipster lower-case UI. Our second feature might be the "slap" gesture -- slapping the display enables the backlight or indicates a lap while you're in the middle of a run. Our favorite feature, though, might be the PC connectivity: you flip a hinge on one end of the band to reveal a USB plug and you're good to go. As with other Nike+ products, you can store your runs in the system's online community or let the watch collect up to 50 runs offline. Follow the break for the press release and a video demo, which we cordially ask you to avoid watching unless you're on... you know, a StairMaster or something. %Gallery-112856%